Business coaching for freelancers who want a business of their own.
BUILD YOUR
BUSINESS
You’ve outgrown your old ways of working. And know there must be a different way. One where your skills come together into a business that’s actually yours.
YOU LOST THE SPARK,
BUT NOT THE AMBITION.
You want to be autonomous and serve your people with your craft. You crave being seen for who you are now, not 5 years ago. And build freedom, making a living with a business that reflects you whole.
It’s not that your previous endeavors haven’t worked. It just doesn’t feel like you anymore.
Maybe you were pushed into a niche too soon.
Maybe you’ve grown tired of your role or offers.
Perhaps you’re done feeling scattered among unrelated projects.
Or your business was built for a different time and your old ways now feel childish.
DON'T YOU WANT TO...?
- Turn your years of self-employment into a business that’s yours instead of always supporting other people’s businesses grow?
- Feel clear about what you’re doing and where you’re going, instead of trying with your fingers crossed?
- Find an approach that matches your skills and personality, instead of one-size-fit-all frameworks guru coaches swear by?
DON'T YOU WANT TO...?
- Turn your years of self-employment into a business that’s yours instead of always supporting other people’s businesses grow?
- Feel clear about what you’re doing and where you’re going, instead of trying with your fingers crossed?
- Find an approach that matches your skills and personality, instead of one-size-fit-all frameworks guru coaches swear by?
YOUR BUSINESS
YOUR PROCESS.
Everyone's unique, and so is your offer.
Build Your Business is for freelancers and self-employed ready to bring their skills together into a business that’s theirs.
This isn’t a set programme, but a personalised step-by-step process to build your business from the inside out.
Before we start your trajectory we’ll meet for a free exploration call where we map where you want to go, how you work best, the duration and frequency of sessions, so you know exactly what to expect.
Sample process
-
1. Decide your direction
Zoom in on what you want your business, and your role in it, to be about. What do you secretly crave, that until now you've assumed wasn't possible for you? -
2. Shift your mindset from freelancer to business owner
Learn to decide, prioritise, and grow, not project by project, but as the owner of your business. -
3. Shape your offer
Turn scattered skills and services into one clear, coherent offer that's fully yours. -
4. Define how you'll work
Look at how you've handled client communication, boundaries, and your time until now. Decide what’s outdated and how you want to show up instead. -
5. Map the way forward
Together, we’ll lay out your business model and break it into clear, manageable projects, so you know what to focus on and build your business one step at a time. Not running around like a headless chicken. -
6. Build it all out
Maike it real: your offer, your website, and how new clients find you. From online presence to lead magnets to networking and collaborations, we'll cover what matters to you, so you don’t feel overwhelmed. -
7. Find your rhythm and build sustainable routines
Build ease in organising your project management, automated systems, and daily operations so you feel focused and in control of your days.
Sample offer
What it typically includes
Trajectories typically run 3–6 months. During your free exploration call, we’ll tailor the pace and format to suit your goals and capacity.
- 90 min. intake call
- Intensive one-on-one coaching 3 months
- Bi-weekly video calls 2 x 60 min per month
- All recordings, so you can revisit sessions anytime
- Written recaps to track your progress.
- Next-steps checklist for clear priorities.
- Identity-led business systems to help you build structure on your terms.
- Personalised tools and templates to support independent progress.
- Science-based psychological interventions by a certified coach.
- Standby support between calls for questions and feedback (Mo-Fri)
- A free copy of the Untrap Yourself Journal to accompany you in your process.
€490,- p/m
Fixed packages available at a reduced rate · VAT may apply.
“I didn’t know how to find the motivation to keep going by myself anymore. This is the first time I’ve felt genuinely supported.”
“Her knowledge is crazy wide. She mixes strategy, psychology, and her own life experience all in one session.”
"The way she invests in you, it’s like you can’t not grow. It just happens.”
"Your sessions give me so much inspiration. Even listening leaves me clear and ready to act."
“She helps you see yourself, like really see yourself. And then you actually dare to step into it. For me that was huge.”
HOW TO START
Together, let’s create your step by step plan to build your business from the inside out.
APPLY
EXPLORATION CALL
START
Share what you crave, that until now felt a little impossible.
Shape your direction and map out the plan together with your coach.
Start your building your business with support tailored to you.
APPLY
Share what you crave, that until now felt a little impossible.
EXPLORATION CALL
Shape your direction and map out the plan together with your coach.
START
Start your building your business with support tailored to you.
MEET ANNEMIEK
founder | author | certified coach
My first business looked like freedom. Clients I loved. Steady income. Work from anywhere. On paper, I had it all.
Behind the scenes, I was chained to 12-hour days. Content. Launches. Emails. Team calls. Finances. You know the drill. I wasn’t running my business. It was running me.
I followed every framework I was told would work. None of it fit. Not my vision. Nor my energy. Neither my way of working. It consumed me. And eventually, I burned out.
That collapse forced me to rebuild differently. I deprogrammed the conditioning. Studied coaching psychology. Built systems that matched my personality. Chose strategies that gave me my life back.
Since 2021, I’ve coached entrepreneurs across industries to cut the busywork and build businesses they actually want to wake up for. Because you too, deserve a life and business that are unmistakably yours
How clients describe Annemiek's coaching:
‘‘Finally not just opening cans of worms, but practical steps.’’
“Her coaching is sharp, super detailed, and it always pushes me forward. Even when it’s confronting it helps.” - Belu
‘‘I had nowhere to hide anymore, but it was the mirror I needed.’’
‘‘Ridiculously sharp, she provokes my blind spots.’’
"I’ve already made big changes. I feel focused, motivated, and excited for what’s next." - Lea
Even the hard stuff feels like, okay, I can do this.” - Patricia
‘‘She listens between the lines, confronting, yet loving.’’