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YOUR TERMS
For when you’re bored.
Bitter.
Or burned out.
Rediscover
WHO YOU ARE
WHAT YOU WANT
WHAT MATTERS
Your life. Your rhythm. Your terms.
NOTHING CHANGES
UNTIL YOU DO
Choose your coaching
YOUR
IDENTITY PROJECT
Rebuild life to feel alive.
You know that this can’t be it.
You want more of life.
More of you. More of your people
and surroundings.
Ready to discover what you want?
And how to go for it?
MIND
YOUR
BUSINESS
Make work fit your life.
You’re longing to claim the freedom you’ve worked so hard for.
Yet you can’t see the light at the end of your tunnel of half-finished to-dos.
Ready to reframe your routine, systems, and priorities?
HOW TO START
YOUR PROJECT
HOW TO START YOUR PROJECT
APPLY
EXPLORATION CALL
START
Share what’s off or what you want to change.
Shape your focus and direction together.
Start your project with support tailored to you.
APPLY
Share what’s off or what
you want to change.
EXPLORATION CALL
Shape your focus and direction
together with your coach.
START
Start your project with tools and support tailored to you.
MEET ANNEMIEK
founder | certified coach | writer
My first business burned me out.
On the outside it looked like freedom.
Inside, I felt pressured and exhausted.
Not because it didn’t work. But it didn’t work for me.
So I took a pen and struck through everything I’d shaped around what others told me would work. What they thought was best. Or secretly expected.
And I started over.
I reconnected with who I am. What I wanted. And what matters. Realising identity is fluid. And we’re allowed to change direction. Always. Any time.
Since 2021, I’ve coached entrepreneurs across industries to do the same; creating lives and businesses that don’t drain them, but support who they are and what they want.
That’s what the Project is about: identity before strategy. Find what you actually want to wake up for to build a life and business that are unmistakably yours.
My first business burned me out.
On the outside it looked like freedom.
Inside, I felt pressured and exhausted.
Not because it didn’t work. But it didn’t work for me.
So I took a pen and struck through everything I’d shaped around what others told me would work. What they thought was best. Or secretly expected. And I started over.
I reconnected with who I am. What I wanted. And what matters. Realising identity is fluid. And we’re allowed to change direction. Always. Any time.
Since 2021, I’ve coached entrepreneurs across industries to do the same; creating lives and businesses that don’t drain them, but support who they are and what they want.
That’s what the Project is about: identity before strategy.
Find what you actually want to wake up for to build a life and business that are unmistakably yours.
Coming soon
THE
IDENTITY
JOURNAL
A workbook to accompany you in Your Identity Project™ .
Curious about the journal, but don’t want to wait?
Join the Reset Letters for a guided journalling experience
and begin making sense of where you are, right now.
Coming soon
THE IDENTITY JOURNAL
A guided workbook to accompany you in your Identity Project™ .
Curious about the journal, but don’t want to wait?
Join the Reset Letters for a guided journalling experience and begin making sense of where you are, right now.
Curious about the journal, but don’t want to wait?
Join the Reset Letters for a guided journalling experience
and begin making sense of where you are, right now.
