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YOUR TERMS

Annemiek Dunhof | Identity Project | Coaching | Align who you are with what you want to live and work on your terms

You've grown. Let life and business evolve with who you've become.

Identity Project | Live and Business Coaching | Align who you are with what you want to live and work on your terms.

ALIGN YOUR BUSINESS WITH THE LIFE YOU WANT.

Your values. Your rhythm. Your terms.

BUILD YOUR NEXT CHAPTER

Choose your coaching

UNMISTAKABLY YOURS

UNMIS-TAKABLY YOURS

Identity Coaching

For when you’re in between what was and not sure yet what’s next. Find out who you are, what you want, and what way of money-making fits you.

MIND YOUR
BUSINESS

Business Coaching

Starting your own business? Or repositioning the one you have? Mind Your Business gives you the structure and focus to lay your foundations.

UNMISTAKABLY YOURS

Identity Coaching

For when you’re in between what was and not sure yet what’s next. Find out who you are, what you want, and what way of money-making fits you.

MIND YOUR BUSINESS

Business Coaching

Starting your own business? Or repositioning the one you have? Mind Your Business gives you the structure and focus to lay your foundations.

HOW TO START

Step 1: apply for coaching at the Identity Project
Step 2: book your free exploration call at the Identity Project
Step 3: start your coaching trajectory at the Identity Project

APPLY

EXPLORATION CALL

START

Tell me what you’re fed up with, or what just no longer fits.

We get to know each other, set the tone and direction together.

Begin Part 1, and start building what’s unmistakably yours.

Step 1: apply for coaching at the Identity Project

APPLY

Tell me what you’re fed up with, or what just no longer fits.

Step 2: book your free exploration call at the Identity Project

EXPLORATION CALL

We get to know each other, set the tone and direction together.

Step 3: start your coaching trajectory at the Identity Project

START

Begin Part 1, and start building what’s unmistakably yours.

 
 
 
Annemiek Dunhof laughing on a terracotta sofa, private coaching programme

MEET ANNEMIEK

founder | certified coach | writer

My first business burned me out. On the outside it looked like freedom. Inside, I felt pressured and exhausted.

Not because it didn’t work. But it didn’t work for me.

So I took a pen and struck through everything I’d shaped around what others told me would work. What they thought was best. Or secretly expected. And I started over. 

I reconnected with who I am. What I wanted. And what matters. Realising identity is fluid. And we’re allowed to change direction. Always. Any time.

Since 2021, I’ve coached entrepreneurs across industries to do the same; creating lives and businesses that don’t drain them, but support who they are and what they want.

That’s what the Project is about: identity before strategy. Find what you actually want to wake up for to build a life and business that are unmistakably yours.

Guided Journal

UNTRAP YOURSELF

Interrupt your patterns. Live life your way.

You want to feel alive. To go for what you actually want. Stop living by pressure, shoulds, and expectations. Express yourself freely. And figure out how to live life your way.

This guided journal is the first step there. 

It’ll take you through the full anatomy of your patterns. Where they came from. What they protected. What they cost you. And how to interrupt them in real time. So you can stop hitting the same walls and build a life that feels like yours.

Untrap Yourself is Vol. 1 of the Identity Project Guided Journal Series.

Guided Journal

UNTRAP YOURSELF

Interrupt your patterns. Live life your way.

You want to feel alive. To go for what you actually want. Stop living by pressure, shoulds, and expectations. Express yourself freely. And figure out how to live life your way.

This guided journal is the first step there. 

It’ll take you through the full anatomy of your patterns. Where they came from. What they protected. What they cost you. And how to interrupt them in real time. So you can stop hitting the same walls and build a life that feels like yours.

You want to feel alive. To go for what you actually want. Stop living by pressure, shoulds, and expectations. Express yourself freely. And figure out how to live life your way.

This guided journal is the first step there. 

It’ll take you through the full anatomy of your patterns. Where they came from. What they protected. What they cost you. And how to interrupt them in real time. So you can stop hitting the same walls and build a life that feels like yours.

Readers who tested the journal

Regular writings about life, business and transitions, all to make sense of yourself again.

CHANGE BEGINS
WHEN YOU CHOOSE
DIFFERENTLY